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TRAPROCK RIDGE

TRAPROCK RIDGE

TRAPROCK RIDGE

LOGO

LOGO

LOGO

BRANDING

BRANDING

BRANDING

PRINT

PRINT

PRINT

The Traprock Ridge Land Conservancy (Traprock for short) recently merged
three land conversancy together to work more efficiently. This project tasked me
with taking charge of the rebranding of this organization, and printed materials.

The Traprock Ridge Land Conservancy (Traprock for short)
recently merged three land conversancy together to work
more efficiently. This project tasked me with taking charge
of the rebranding of this organization, and printed materials.

The Traprock Ridge Land Conservancy (Traprock for short) recently merged
three land conversancy together to work more efficiently. This project tasked me
with taking charge of the rebranding of this organization, and printed materials.

I decided to make three logo variations for Traprock. The top two are the badge versions. The first
has an embroidered texture and the second is the vector format. The bottom design is the more
formal version. Traprock is a non-profit so they need to look professional to ensure they raise funds
and get donations, but they also wanted a logo that’s more inviting and fun for different events and
gatherings. The logo mark incorporates the various parts of nature the organization is protecting.

I decided to make three logo variations for Traprock. The top
two are the badge versions. The first has an embroidered
texture and the second is the vector format. The bottom
design is the more formal version. Traprock is a non-profit
so they need to look professional to ensure they raise funds
and get donations, but they also wanted a logo that’s more
inviting and fun for different events and gatherings. The
logo mark incorporates the various parts of nature the
organization is protecting.

I decided to make three logo variations for Traprock. The top two are the badge versions. The first has an embroidered texture and the second is the vector format. The bottom design is the more formal version. Traprock is a non-profit so they need to look professional to ensure they raise funds and get donations, but they also wanted a logo that’s more inviting and fun for different events and gatherings. The logo mark incorporates the various parts of nature the organization is protecting.

Branding

Branding

Branding

Embroidered Hat

Embroidered Hat

Embroidered Hat

Here is an example of what the badge
version of the logo would look like on
a hat as a patch. This design is meant
to be reminiscent of the girl/boy
scout patches that often involve
outdoor activities to be earned.

Here is an example of what the badge version of the
logo would look like on a hat as a patch. This design is
meant to be reminiscent of the girl/boy scout patches
that often involve outdoor activities to be earned.

Here is an example of what the badge version of the logo would look like on a hat as a patch. This design is meant to be reminiscent of the girl/boy
scout patches that often involve outdoor activities to be earned.

I’m A Trap-Rocker

I’m A Trap-Rocker

I’m A Trap-Rocker

A campaign we wanted to explore
was using the phrasing:
“I’m A Trap-Rocker.” A little pun on
the organization’s name while also
making those who help contribute
feel part of the team.

This is a sample of a more
experimental approach for a T-Shirt
design. Designed to be more eye
catching, which would hopefully
strike up conversations with others,
to inform them about Traprock.

A campaign we wanted to explore was using the
phrasing: “I’m A Trap-Rocker.” A little pun on the
organization’s name while also making those who
help contribute feel part of the team. This is a
sample of a more experimental approach for a
T-Shirt design. Designed to be more eye catching,
which would hopefully strike up conversations with
others, to inform them about Traprock.

A campaign we wanted to explore was using the phrasing:
“I’m A Trap-Rocker.” A little pun on the organization’s name while also making those who help contribute feel more of
the team.

This is a sample of a more experimental approach for a T-Shirt design. Designed to be more eye catching, which would hopefully strike up conversations with others, to inform them about Traprock.

Print

Print

Print

Brochure

Brochure

Brochure

Traprock needed a
brochure to send out to
potential donors, that
showcases the organization’s
new merger. It also
includes some info on the
many properties they have.

The brochure printed was
split into 6 sections each of
which was 8x8 inches.

Traprock needed a brochure to send out to potential
donors, that showcases the organization’s new merger. It
also includes some info on the many properties they have.
The brochure printed was split into 6 sections each of
which was 8x8 inches.

Traprock needed a brochure to
send out to potential donors,
that showcases the organization’s new merger. It also includes some info on the many properties they have.

The brochure printed was
split into 6 sections each of
which was 8x8 inches.

Boundary Signage

Boundary Signage

Boundary Signage

A project Traprock asked me to do
was to make boundary signs that they
could hang on trees on their properties.
Traprock needed them to be simple,
one color with a link to their website.

A project Traprock asked me to do was to make boundary
signs that they could hang on trees on their properties.
Traprock needed them to be simple, one color with a link
to their website.

A project Traprock asked me to do was to make boundary signs that they could hang on trees on their properties. Traprock needed them to be simple, one color with a link to their website.

VIEW ALL PROJECTS

© 2024 Justin Stochel

Home

Portfolio

About

Contact

jstocheldesign@gmail.com

linkedin.com/in/justinstochel/

© 2024 Justin Stochel

Home

Portfolio

About

Contact

jstocheldesign@gmail.com

linkedin.com/in/justinstochel/